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Disruptive Brands Unsettling the Status Quo!

Businesses are disrupting the current market by going against the grain and offering something completely different. As consumers, we are now not only looking for new products and services, but

Why banks should use digital marketing

Banking has evolved significantly over the past 20 years, but for most financial institutions, marketing efforts haven’t kept pace. Many large-scale businesses have shifted to digital marketing, but banks have

Soulful Sundays : Three Key Ways To Avoid Depression And Anxiety As An Entrepreneur

Once upon a time there was a small town and few people were gossiping under a banyan tree. It was sunny afternoon of winters and people were just spending time

10 Major Marketing Trends for Financial Institutions in 2018

By Jeffry Pilcher, CEO/President & Publisher of The Financial Brand 1. Smashing Silos: Cross-Departmental Integration The financial industry has long been plagued by org charts built around departmental silos. In

5 types of data you should gather before launching!

Market research is an integral part of your small business’ strategic plan. Market research consists of fact finding, analysis and problem solving; all are crucial in deciding how to best

Best Jobs for Digital Nomads!

What are the best jobs for digital nomads? If you are planning to become a location-independent freelancer, you need to focus on skills that are in high demand and pay

Opinion: Ignore a 20% to 30% drop in bitcoin because the longer trend is up

By: NAEEM ASLAM – Chief Market Analyst at Think Markets UK. This week’s plunge in bitcoin is not a jaw-dropping selloff for the cryptocurrency. This is a beast that has

20 tips for getting more traffic to your site

Here are some ideas for how to get more traffic to your blog: 1. Leave thoughtful comments on other people’s blogs. 2. Write shorter posts. 3. Blog consistently. 4. Write

5 Core Customer and Marketplace Concepts

For understanding the customer, marketplace and their behaviour; five core concepts need to be mastered. All marketing efforts are made for attracting customer, serving superior value and capturing return value

7 Social Media Marketing Trends for 2018!

The world of marketing has changed substantially over the past several years. These changes are mostly driven by trends in consumer behavior and preferences, particularly among young people. Getting exposure