Market research is an integral part of your small business’ strategic plan. Market research consists of fact finding, analysis and problem solving; all are crucial in deciding how to best
Here are some ideas for how to get more traffic to your blog: 1. Leave thoughtful comments on other people’s blogs. 2. Write shorter posts. 3. Blog consistently. 4. Write
For understanding the customer, marketplace and their behaviour; five core concepts need to be mastered. All marketing efforts are made for attracting customer, serving superior value and capturing return value
The world of marketing has changed substantially over the past several years. These changes are mostly driven by trends in consumer behavior and preferences, particularly among young people. Getting exposure
Firstly, Happy Holidays everyone! Most families have holiday traditions, regardless of what holiday you are celebrating. Even when we grow up and form our own families, we naturally merge our
Finding the best digital marketing agency seems easy enough, right? Just Google it, or ask someone. That’ll get you a few names, but what about the prep work necessary on
One of the first questions when planning a marketing campaign is where does my target audience congregate? The answer to this question will usually help determine what social network you
As many of you would know by now that we are not huge fans ‘the donald’. Finally some laid the smack down on the orange divider-in-chief. All hail lord EMINEM!
Conventional wisdom states that you would first set up your new yoga studio and then start promoting it. However, this is a recipe for failure. A much safer approach is
The appeal of some products is obvious. It’s not hard to understand the attraction of an appetizing cheeseburger, a new action movie, or a revolutionary smartphone. Other products, however, have