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Understand your Brand! Brand vs Brand Sentiment

Branding refers to the overall marketing and advertising efforts that a company employs to create and maintain a particular image or identity in the minds of consumers. This can include

After Hours Podcast – The Comeback

We’re so excited to finally announce our next podcast series! Hosted by our founder, Rukesh Varan, the After Hours Podcast will be a one-of-a-kind showcase of the issues faced by

Nomads GoMad – The Launch

    It’s time for Nomads GoMad! Nomads GoMad is the official event label for Digital Nomads around the world. We’re bringing people together to connect with others who are

Decentralised Web? Web 3.0? Huh?

It’s fair to say that the internet is a critical component of modern life. In fact, it would be difficult to comprehend our lives without it, especially in more recent

How Can We Bank The Unbanked?

It’s easy to assume that with the world’s digital financial services advancements that everyone today has a bank account. But this is far from the truth. According to the World

How blockchain technology is changing the security landscape in the banking sector

  Blockchain, the technology that is used in the popular cryptocurrency ‘Bitcoin’, is revolutionary in many ways. It addresses multiple challenges associated with digital transactions, such as double spending and

5 of the Best Business books in 2019!

The world of business may increasingly be paperless, with the likes of Bitcoin flooding the finances and gadgetry from phablet organisers to video conferencing changing the face of the modern

Soulful Sundays – 5 Tips To Get Yourself Out Of A Life Slump

Sometimes you just feel beige. Do you know what I mean? You’ve hit a rut and are looking for ways to get out of a slump, but you’re so deep

Soulful Sundays – Movember Matters

By now you have probably heard of Movember – where men in November collectively grow a mustache for the entire month. Maybe a couple of your good friends have grown

Opinion : From Digital Marketing to Marketing in the Digital world

By Asit Mehra We’ve all heard the marketing industry is evolving at a breakneck speed. I actually think its consumers that are doing the evolving. As marketers, we are just