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Sustainable Marketing in 2021: Why is it important now more than ever?

Sustainability is no longer a buzzword. Today it’s a movement and a fundamental shift in consumer behaviour. It’s a style of communication between buyers and brands that is led with

Is Biodegradable Always Environment-Friendly?

Bioplastic sounds like a welcome eco-alternative to the many plastic products we use daily. But the reality isn’t so simple. Everyone these days is talking about plastic waste that, instead

Green Marketing Tips for Brands Going Eco-Friendly in 2021

Almost everybody secretly hopes that their lives will change for the better next year. Therefore, we often make promises to ourselves to exercise or start eating healthy food from January

5 Rookie Mistakes that Digital Nomads Make!

You’ve seen the photos, read the blogs, and now you want the life too. You are ready to become a digital nomad. But wait, do you really know what it

Soulful Sundays – Movember Matters

By now you have probably heard of Movember – where men in November collectively grow a mustache for the entire month. Maybe a couple of your good friends have grown

How Marketers Can Thrive in a Post-Digital World

By Michael Brenner There’s a flaw in the world of digital marketing. We’re living in a post-digital world! Adopting new marketing technology, expanding digital assets and shifting those advertising dollars

4 Key Data Points for Successful Marketing Attribution

Before the days of digital marketing, marketers and advertisers often faced the problem of not enough data. They sent things out into the world, crossed their fingers, and did their

Opinion : From Digital Marketing to Marketing in the Digital world

By Asit Mehra We’ve all heard the marketing industry is evolving at a breakneck speed. I actually think its consumers that are doing the evolving. As marketers, we are just

3 Ways to Identify and Reach Prospective Customers

Who buys your products and services? Most business owners know the answer to that question. You know exactly who you are reaching, who loves your products, when they purchase your

Bali International Film Festival 2018 is Back!

This year’s Bali International Film Festival (aka Balinale) held 24-30 September, will host approximately 8,000 people watching some of the best independent cinema from over 40 countries. The line-up presented