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Sustainable Marketing in 2021: Why is it important now more than ever?

Sustainability is no longer a buzzword. Today it’s a movement and a fundamental shift in consumer behaviour. It’s a style of communication between buyers and brands that is led with

Influennials – The Secret To Marketing To Millennials And Beyond

by Zach Rosenberg, The celebrity spokesperson (or character) has been a marketing fixture since the dawn of advertising. By virtue of being famous, we figure, celebrities can create consumer enthusiasm