marketing
Understand your Brand! Brand vs Brand Sentiment
Branding refers to the overall marketing and advertising efforts that a company employs to create and maintain a particular image or identity in the minds of consumers. This can include
What Now For Twitter Under Elon Musk?
Every corner of the internet is trying to figure out what happens when Twitter gets Musk-ified. The shortform social media platform has agreed to sell itself to the world’s richest
Kanye Vs Adidas and GAP
Adidas and GAP may have won the battle but Kanye won the war. Unpopular opinion but we do believe Kanye is leading will win this series. Ever since his unhinged
After Hours Podcast – The Comeback
We’re so excited to finally announce our next podcast series! Hosted by our founder, Rukesh Varan, the After Hours Podcast will be a one-of-a-kind showcase of the issues faced by
Nomads GoMad – The Launch
It’s time for Nomads GoMad! Nomads GoMad is the official event label for Digital Nomads around the world. We’re bringing people together to connect with others who are
Nomads GoMad – Save the Date – 26-08-2022!
And YES!! We back again! Nomads GoMad is the latest instalment of events that we will be rolling out this year. Let’s get this party started! Firstly, we will
The evolving Southeast Asia healthtech scene..
The Southeast Asia healthtech scene was already flourishing prior to the onset of the COVID-19 pandemic. With health coming to centre stage over the past two years, it seemed obvious
Sustainable Marketing in 2021: Why is it important now more than ever?
Sustainability is no longer a buzzword. Today it’s a movement and a fundamental shift in consumer behaviour. It’s a style of communication between buyers and brands that is led with
Stay Tuned – PODCAST Announcement!
Happy to announce that we have started our own podcasts series within the company! We will be discussing some heavy topics and at times some light hearted issues facing society
What is Green Marketing?
Competition is fierce in the business world and is only getting more so. The modern consumer is savvy and has more options than ever before. It’s also more straightforward to