Banking has evolved significantly over the past 20 years, but for most financial institutions, marketing efforts haven’t kept pace. Many large-scale businesses have shifted to digital marketing, but banks have
Once upon a time there was a small town and few people were gossiping under a banyan tree. It was sunny afternoon of winters and people were just spending time
Political advertising is often associated with the 30-second TV spots many of us have already grown sick of, digital content gives candidates and interest groups a chance to interact with
By Jeffry Pilcher, CEO/President & Publisher of The Financial Brand 1. Smashing Silos: Cross-Departmental Integration The financial industry has long been plagued by org charts built around departmental silos. In
Market research is an integral part of your small business’ strategic plan. Market research consists of fact finding, analysis and problem solving; all are crucial in deciding how to best
As I understand it, in the olden days people went on one date a week, and that date happened on Friday night. Then Tinder made it possible to go on
What are the best jobs for digital nomads? If you are planning to become a location-independent freelancer, you need to focus on skills that are in high demand and pay
Human beings do not thrive alone. We need our family and friends as pillars of support, especially in difficult times. Having a strong network of supportive family and friends helps
By: NAEEM ASLAM – Chief Market Analyst at Think Markets UK. This week’s plunge in bitcoin is not a jaw-dropping selloff for the cryptocurrency. This is a beast that has
Here are some ideas for how to get more traffic to your blog: 1. Leave thoughtful comments on other people’s blogs. 2. Write shorter posts. 3. Blog consistently. 4. Write